Creative Director
New York, NY
Hello! I’m an independent designer and creative director working with clients in culture, media, and technology. I’m currently embedded at Apple, working across brand, marketing, and experience design.
Previously, I was Executive Creative Director at The New York Times, where I built and oversaw multidisciplinary teams spanning brand, product, editorial, social, marketing, and licensing. I also led the Times’s rebrand and redesign of Wirecutter — for which I received a Publisher’s Award — and was instrumental to its integration in the Times brand portfolio.
I have worked with global news, tech, hospitality, and financial organizations, local arts and environmental non-profits, artists, museums, and a variety of people, businesses, and situations in between.
Working on something new? Say hello!
Brand strategy
Brand identity (visual, verbal, sonic)
Brand architecture & naming
Creative direction
Editorial design
Signage & wayfinding
Product & experience design
Strategic visioning
Creative team & org design
Parsons School of Design
BFA, Communication Design
California Institute of the Arts
MFA, Graphic Design
PS: You can also find me on LinkedIn