Ryan Hines
Independent Creative Director
New York, NY
Work with me



I’m an independent creative director working in brand strategy, identity, and experience design for clients in culture and media.  

I was most recently Executive Creative Director at The New York Times, where I built and oversaw multidisciplinary teams spanning brand, editorial, product, social, and marketing. Previously, I led the Times’s rebrand and redesign of Wirecutter and was instrumental to its integration in the Times portfolio.

I enjoy reconciling diverse, experimental approaches to design and communication with the complexities of day to day use. I have worked with global news and financial organizations, local arts and environmental non-profits, artists, museums, hotels, and a variety of people, businesses, and situations in between.

Working on something new? Say hello!




Expertise

Brand strategy
Visual identity
Naming & verbal identity
Strategic visioning

Creative org design

Campaign design
Experience design
Publication design
Sound design
Education

Parsons School of Design
BFA, Communication Design

California Institute of the Arts
MFA, Graphic Design




PS: You can also find me on LinkedIn